Your content is the most important part of your site, so we need to start here first! This step can range from simply pulling text from existing marketing materials to writing everything from scratch, and lots of options in between. I can give you as much help as you need with this step, and I can call in additional expert help when content strategy or extensive copy writing/editing is required.
Of course, if you have an existing website and are pleased with the content and overall structure, I’m happy to help give your site an updated look and feel using your content just the way it is. You’ll still get a custom design and a slick, easy-to-use WordPress site.
Based on the capabilities we covered during our initial discussions, we’ll dive into the technical approach here. We’ll confirm what can be done with the basic WordPress setup, what will require custom programming, and what kinds of premium WordPress plugins and 3rd party web services we’ll need.
Typically, a site plan will be a simply designed PDF clearly outlining the main sections of the site along with a description of the content and capabilities on each section/page.
You’ll get a clear overview of your site based on our initial consultation and follow-up discussions. This will help us as we move forward into the rest of the development process.
Using the siteplan and your approved starting content, I’ll produce design mockups for you to review. This typically includes 2 unique options consisting of 2-3 sample pages. If animation or motion design is a key part of your project, this step will also include sample animations or storyboards.
Once you’ve chosen a look you like, I’ll refine the design and produce additional mockups for mobile/tablet layouts and any other unique pages.
My goal is to keep the development process as efficient as possible. To help your site from being cluttered with unnecessary features and make it easy to update and maintain, I’ll use a simple, “blank” starter theme from the makers of WordPress.
Once the page templates are in good shape, we can begin adding in all the content, testing on various browsers and screen sizes, and making our final tweaks to the site. If your site has extensive custom functionality, user testing may happen during this phase as well. Any other unique technical needs uncovered during site planning will also be finalized here.
I’ll also train you and your staff on updating your website, and continue to be available for ongoing support and maintenance.
We’ll add all the images, text, video, etc. into the site during this stage. Some clients prefer to get trained right away and handle parts or all of the buildout themselves. If your site has a large number of text pages or product data, this can help keep your costs down.
Major changes should be taken care of by this point, but we’ll allow for time to make tweaks and refinements to certain details of the site as we get closer to launch.
Your site will work on a wide range of modern browsers (including Edge, Chrome, Firefox, Safari) and screen sizes. Using a style framework like Bootstrap helps make this process easier, and I’ll test on various browsers throughout the theme development process.
Have an idea for some new feature you’d like to add? I can help recommend the most efficient solution.
Site backups, plugin updates, security notices, etc. If managing these things sounds like a headache for you, let me help!
Don’t have the time or the energy to train new staff members on using the site? I have experience training new users of all skill levels.